Premium Pillows
A little colour. A lot of comfort.
Find your fabric. Mix your favourite pieces.
A little colour. A lot of comfort.
Find your fabric. Mix your favourite pieces.
A premium pillow holds its shape and supports the neck for years, not months. The difference is in the fill (long-staple natural down, or high-quality polyester clusters), the casing (tightly woven cotton, not a cheap shell that leaks), and the construction.
Cheap pillows compress in weeks. Premium pillows soften gradually for the first month, settle into their long-term shape, and stay there for the next two to ten years depending on fill.
Choose by sleeping position, not by feel in the showroom. Side sleepers need a firm, thick pillow that fills the gap between shoulder and head.
Back sleepers need a medium-loft pillow that supports the curve of the neck without pushing the head forward. Stomach sleepers need a soft, thin pillow that doesn't crane the neck upward. The wrong pillow is the most common cause of morning neck pain, more than the mattress.
Natural fill (down, feather, or blends) is softer, conforms better to the neck, and lasts five to ten years if washed correctly. Synthetic fill (polyester microfibre) is hypoallergenic, fully machine-washable, costs less, and lasts two to three years before it needs replacing. Our pillows come in both: natural at €82 for the long-lived option, synthetic at €78 for the washable, allergy-friendly option.
Replace a synthetic pillow every two to three years. Replace a natural-fill pillow every five to ten years, depending on use and care. The test: fold the pillow in half and let go.
If it springs back open, it has structural integrity. If it stays folded, the fill has compressed and the pillow no longer supports the neck. A flat pillow isn't a soft pillow; it's a worn-out pillow.
Standard European pillows are 50x75 cm; standard US pillows are 51x66 cm; UK standards match Europe. King pillows are 50x90 cm in Europe and the UK.
Match the pillowcase size to the pillow size; mismatched cases bunch and slip. Two standard pillows fit most queen and king beds; some prefer one king pillow per side.
Use a washable pillowcase and change it weekly. For the pillow itself, wash a synthetic twice a year in a large drum on low temperature, then tumble dry with clean dryer balls to redistribute the fill.
For natural-fill pillows, follow the care label, which usually recommends professional cleaning or a commercial-size machine. A pillow protector under the case extends the pillow's life by years.
The pillow is the most personal piece of bedding in the house, so we sell it as two different objects, not one. A synthetic pillow for the sleeper who washes everything, prefers a hypoallergenic option, and replaces every two to three years. A natural-fill pillow for the sleeper who wants the longer-lived, conforming option that softens with use.
Synthetic-fill pillow: €78. Hypoallergenic, machine-washable in a large drum, holds firm enough for most back and side sleepers. Natural-fill pillow: €82. Conforming, lighter for the support it gives, built to last five to ten years if cared for properly.
Both are finished in Portugal at Lintexport, our mill since 1967. The casing is the same cotton percale that goes into our sheets. The fill is sourced and prepared to hold loft for the long term, not to collapse in a year.
A €78 synthetic pillow replaced every three years works out at single-digit cents a night. A €82 natural pillow kept ten years lands lower still. Cheap pillows compress in months and end up costing more across the same span. The pillow that supports the neck on its third birthday pays for itself many times over.
Made in Portugal, since 1967. The right pillow, for years.
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